Effective Date: 4 November 2025
Better Choice Fish | 79 Montague Street, North Wollongong NSW 2500
ABN: 73 689 777 151
At Better Choice Fisheries, we respect your privacy and are committed to protecting your personal information in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
1. What We Collect
We may collect personal information including your:
- Name, contact details, and address
- Purchase history and preferences
- Payment information (processed securely and not stored)
- Email and phone number for order confirmations and promotions (if subscribed)
- Business details for wholesale customers
2. Why We Collect It
We collect personal information to:
- Process and fulfil orders
- Manage customer relationships
- Provide order updates, customer support, and promotional offers
- Improve our website, services, and marketing strategies
3. How We Collect It
We collect information:
- Directly from you via our website, phone, or in person
- When you make a purchase, sign up for marketing communications, or contact us
- Through cookies and analytics tools to improve your online experience
4. Disclosure of Information
We do not sell or trade your personal information. We may share it with:
- Payment processors and delivery partners
- Service providers who help operate our website and store
- Legal or regulatory bodies if required by law
- All third parties are required to handle your information securely and only for the purposes it was provided.
5. Storage & Security
Your data is stored securely on encrypted systems. We take reasonable steps to protect your personal information from misuse, interference, and unauthorised access or disclosure.
6. Access & Correction
You can request access to or correction of your personal information at any time by contacting us at:
We will respond within a reasonable timeframe.
7. Marketing & Opt-Out
We may use your details to send you news, specials, or product updates. You can opt out of marketing communications at any time via the unsubscribe link or by contacting us directly.
8. Cookies
Our website uses cookies to enhance user experience and gather visitor data for analytics. You can choose to disable cookies in your browser settings.
9. Policy Updates
We may update this policy from time to time to reflect changes to our practices or legal requirements. The latest version will always be available on our website.